Adventure Comics #440 (Jul.-Aug., 1975)

Arriving in spinner racks in late April, 1975, the 440th issue of DC’s Adventure Comics featured an updated look, as the title’s current lead feature — the Spectre — finally got a cover logo of his own.  A number of artist Jim Aparo’s earlier covers, excellent as they were, hadn’t even featured the character’s name anywhere in their copy… which was perhaps not the best call ever made by editor Joe Orlando.  But now, finally, we had the return of the classic logo that the great Ira Schnapp had designed for the Spectre’s Silver Age revival in Showcase back in 1965, which had then gone on to grace most of the issues of his subsequent titular series.  It was a good move — though one that came a little late, given that Adventure #440 would be the last to feature the Spectre as the book’s headliner.  Read More

Adventure Comics #438 (Mar.-Apr., 1975)

The issue of Adventure Comics we’re going to be looking at today was the eighth in a row to feature the Spectre as its headliner, and as such, might well have been taken by a casual browser of the spinner racks in December, 1974 as simply offering more of the same.  Yet this issue departed from its immediate predecessors in at least a couple of respects, beginning with its title logo.  In response to recent commercial trends, as of the Spectre’s third outing (issue #433), DC Comics had started slapping the word “Weird” above “Adventure” on the venerable series’ covers.  That was an adjustment which made good sense as far as the Astral Avenger was concerned… but wasn’t quite as good a fit with the King of the Seven Seas, Aquaman, who began a run as Spec’s backup in issue #435Read More